Martha Guerra-Kattou

Examiner
DISC Type : sc

Director at SebastianStrong Foundation

Hollywood, Florida, United States

Overview

Martha has no verified overview

Personality Overview

Late Adopter

Tough To Convince

Overcautious

They do not like taking risks at all and go for proven options in the end.  They tend to be clear about their needs and limitations and are unlikely to promise too much. The only way to convince them is by showing them examples and ample proof.

Topics They Care About

Martha has no verified topics they care about

Media Appearances

Martha has no verified media appearances

Work History

6-2022
Director at SebastianStrong Foundation
1-2016
Executive Vice President- Director of Sales & Marketing at U.S. Century Bank
7-2000 - 1-2016
Senior Vice President at TotalBank
3-1987 - 7-2000
Operations Manager at Republic National Bank

Education

2001 - 2003
Florida School of Banking- FBA from University of Florida

More Information

Social Presence :

Prographics :

Exp : 39 Location : Hollywood, Florida, United States Job Level : Mid-senior Designation : Director at SebastianStrong Foundation
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Insights For Selling To Martha

During A Call Or A Meeting

DO's

  • Be firm in your communication and stay in control
  • First of all, focus on building their confidence by sharing examples, case studies etc.
  • Expect them to be vague in response to your questions, ask firmly and pointedly

DONT's

  • Avoid getting into storytelling mode, especially when they ask specific questions
  • Don't be very accepting if that is your natural style, stay firm
  • Don't use phrases like 'do not worry', 'i promise' etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Martha is

  • Proof of usage by others in the industry, case studies showing ROI are likely to work the best with them.
  • Will you ever get a clear answer from Martha

  • Often, they don't say no, or keep going about it in circles.

Insights For Deal Planning

    How fast (or slow) will Martha move?

  • They are some of the slowest movers and take their time reaching decisions.
  • Can Martha take some risk or not?

  • They have very low acceptance of risk even if they do not say it directly.

You And Martha

Personality Compatibility


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