Matthew Cullen in

Matthew Cullen

Critic · DISC type C
Chief Commercial Officer at The Business of Fashion
📍 London, England, United Kingdom

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

Login to view overviewLogin to view overview
Experience
13 Years
Current Role
Chief Commercial Officer
Job Level
Leadership
Location
London, England, United Kingdom
Personality Overview

How Matthew shows up

Objective Thinker
Information Seeker
Critic

They like to do things independently and don’t look for support from others. Unless the value is proven by data, they are unlikely to value fancy features. It is very likely that they will negotiate pricing or other important terms.

Priorities

Topics Matthew cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
Login to view topicsLogin to view topics
Career

Work history

4-2025
Chief Commercial Officer
The Business of Fashion
2-2022 - 5-2025
Head of Business Development & BoF Careers
The Business of Fashion
10-2020 - 2-2022
Senior Director, Business Development
The Business of Fashion
8-2019 - 10-2020
Associate Director, Business Development
The Business of Fashion
7-2018 - 7-2019
Senior Business Development Manager
The Business of Fashion
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
Login to viewLogin to view media
Education
2007 - 2011
Bachelor of Commerce International (BComm Int)
University College Dublin
2009 - 2010
Erasmus Year
Luiss Guido Carli University
Social presence
in
Behavioral profile

DISC profile (public)

C

Calculativeness (C)

Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.

More profiles

Discover additional public profiles from our index.

Unlock the full playbookSee exactly how to sell to Matthew. Free, 10 seconds.