Matthias Jahn in

Matthias Jahn

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Senior Director Business Innovations & Digital Ads Services at SPORTFIVE
📍 Hamburg, Hamburg, Germany

Matthias Jahn is the Senior Director of Business Innovations & Digital Ads Services at SPORTFIVE, where he leverages digital technology and AI to connect brands and users. A graduate of Technische Universität Ilmenau, he is a data-driven strategist passionate about creating value in the digital world.

He has a keen interest in the evolution of technology, analyzing historical precedents like the "browser wars" to understand the current competitive landscape among AI platforms. He follows emerging tech and its broader societal impact beyond the sports business.

He was a featured speaker at the OMR 2024 festival, presenting on how AI is changing creative processes in sports.

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Experience
9 Years
Current Role
Senior Director Business Innovations & Digital Ads Services
Job Level
Senior
Location
Hamburg, Hamburg, Germany
Personality Overview

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Priorities

Topics Matthias cares about

AI in Sports
He leads AI initiatives at SPORTFIVE, speaks at major conferences on the topic, and publicly discusses the company's rollout of tools like Microsoft Copilot.
Digital Innovation
His current role is focused on business innovation and digital advertising, with a stated passion for using digital technologies to bring brands and users together.
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Career

Work history

8-2022
Senior Director Business Innovations & Digital Ads Services
SPORTFIVE
9-2020 - 7-2022
Director Rightsholder Management Football & Team Sports
SPORTFIVE
5-2019 - 8-2020
Director Digital Strategy
SPORTFIVE
7-2016 - 11-2017
Head of Strategy
D+S 360 Grad media world GmbH
1-2016 - 6-2016
Strategist
D+S 360 Grad media world GmbH
In the press

Media appearances

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Education
2012 - 2014
Master's Degree
Technische Universität Ilmenau
2007 - 2012
Bachelor's Degree
Technische Universität Ilmenau
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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