Melanie Samson in

Melanie Samson

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VP of Marketing at Acxiom
📍 New York, New York, United States

Melanie is the VP of Marketing at Acxiom, a results-driven leader with extensive experience in B2B and B2C marketing. Her background includes roles at American Express and leading agencies servicing global brands like Pfizer and Johnson & Johnson. She holds an MBA from Boston University.

She was awarded the 2012 American Express Presidential Award for operational excellence.

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Experience
22 Years
Current Role
VP of Marketing
Job Level
Senior
Location
New York, New York, United States
Personality Overview

How Melanie shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Melanie cares about

Marketing Technology
Frequently speaks on reclaiming a marketing stack's potential and has presented at conferences like MarTech on this topic. Her posts promote optimizing marketing workflows.
Customer Acquisition
Her team's focus is on demand generation and integrated marketing plans. She regularly promotes events centered around improving customer acquisition strategies for major brands.
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Career

Work history

4-2022
VP of Marketing
Acxiom
11-2018 - 4-2022
Senior Director Of Marketing
Acxiom
9-2016 - 11-2018
Director of Marketing
Acxiom
10-2015 - 9-2016
Senior Product Marketing Manager
Acxiom
5-2012 - 10-2015
Senior Manager, Product Management - Consumer Services
American Express
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
8-2023 - 11-2023
Wharton Advanced Digital Marketing and Growth Strategies Certificate
The Wharton School
2006 - 2008
MBA Sep 08
Questrom School of Business, Boston University
2000 - 2000
Summer Studies- International Organization
New York University
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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