Melissa Broyles

Commander
DISC Type : D

Area Sales Director- Michigan/NW Ohio at Athletico

Milford, Michigan, United States

Overview

Melissa has no verified overview

Personality Overview

Candid & Clear

Impact-Driven

Strong-Willed

They respond well to strong and respectful communication.  They are less concerned about the product and more about its potential impact. They like to stay in control of the negotiation or defining of the terms.

Topics They Care About

Melissa has no verified topics they care about

Media Appearances

Melissa has no verified media appearances

Work History

2-2022
Area Sales Director- Michigan/NW Ohio at Athletico
11-2015 - 3-2022
Market Development Manager at Athletico
10-2011
Certified Running Coach- Fitness Instructor at Huron Valley Schools
8-2013 - 4-2015
Business Development Manager at ATI Physical Therapy
8-2011 - 8-2013
Physician Relations Manager at Michigan Rehabilitation Specialists

Education

1995 - 1999
BA from Western Michigan University
1992 - 1995
Education details unavailable from Lakeland High School

More Information

Social Presence :

Prographics :

Exp : 20 Location : Milford, Michigan, United States Job Level : Mid-senior Designation : Area Sales Director- Michigan/NW Ohio at Athletico
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Insights For Selling To Melissa

During A Call Or A Meeting

DO's

  • Help them weigh the risks by sharing objective proof points without becoming too analytical
  • Speak about competitive differentiation that your product offers
  • Hold your ground without indulging in one-upmanship

DONT's

  • Do not spend too much time focusing on product tech or features
  • Do not hesitate from asking counter questions, just avoid challenging their authority
  • Don't try too hard to forge relationships with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Melissa is

  • Confidence in impact is paramount to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Melissa

  • If they decide not to go ahead, they will say no without hesitation.

Insights For Deal Planning

    How fast (or slow) will Melissa move?

  • If convinced, they can reach decisions quite fast.
  • Can Melissa take some risk or not?

  • They do not shy away from taking risks, but can be quite binary about them.

You And Melissa

Personality Compatibility


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