Melissa Mathews in

Melissa Mathews

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Digital Marketing and Channel Strategy Director at The Bicester Collection
📍 Milton Keynes, England, United Kingdom

Melissa is the Digital Marketing and Channel Strategy Director at The Bicester Collection, where she leverages analytics and digital innovation to enhance brand engagement. She excels in strategic ecosystem development, content creation, and influencer marketing. She holds a BA in Law with Psychology from the University of Winchester.

Melissa has a personal passion for social media, especially TikTok, where she follows content trends and has even attempted the viral dances. Her interests also include major brands like The Walt Disney Company and Google.

Before her career in digital marketing, Melissa was a Spa Therapist for Clarins and owned her own beauty business.

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Current Role
Digital Marketing and Channel Strategy Director
Location
Milton Keynes, England, United Kingdom
Personality Overview

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Priorities

Topics Melissa cares about

Digital Content Strategy
Focuses on using strategic thinking, audience insights, and digital innovation to grow the brand's digital content ecosystem.
Social Media Analytics
Professes an "obsession with analytics and social media, " using data to identify exciting new content opportunities and drive growth.
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Career

Work history

12-2024
Digital Marketing and Channel Strategy Director
The Bicester Collection
5-2023 - 12-2024
Head of Social
The Bicester Collection
1-2021 - 6-2023
Senior Manager, Social Media
The Bicester Collection
2-2017 - 8-2019
Owner
Self employed
6-2015 - 8-2019
Spa Therapist
Clarins Group
In the press

Media appearances

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Education
2011 - 2014
BA (Hons) Law with Psychology
University of Winchester
2004 - 2011
Education details unavailable
Jersey College for Girls
Social presence
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Behavioral profile

DISC profile (public)

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