Michael Craig in

Michael Craig

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Head of Customer Success at Snack Media
📍 Orlando, Florida, United States

Michael is the Head of Customer Success at Snack Media, specializing in SAAS and programmatic ad tech. An analytical architect of customer onboarding and workflow development, he has a proven track record of leading teams and improving processes for startups. People who have worked with him describe him as an "exceptional" and "invaluable asset".

His personal and professional life shows a strong connection to sports and fitness. He founded MACF1TNESS, worked as a personal trainer, and was a member of several collegiate athletic associations during his MBA at St. Thomas University. He is also interested in supporting community causes, such as local nonprofits.

Unique fact: Michael founded his own fitness company, demonstrating his entrepreneurial drive outside of his corporate career.

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Experience
11 Years
Current Role
Head of Customer Success
Job Level
Mid-senior
Location
Orlando, Florida, United States
Personality Overview

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Priorities

Topics Michael cares about

Customer Success
Leads the Customer Success team at Snack Media, focusing on onboarding, retention, and scaling success strategies. Previously built onboarding playbooks from the ground up at diDNA.
Ad Tech Operations
Has hands-on experience implementing Google Ad Manager 360 and maintaining bid transparency files like sellers. json and ads. txt from his time as an Ad Operations Specialist.
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Career

Work history

11-2024
Head of Customer Success
Snack Media
4-2024 - 10-2024
Ad Operations Specialist
Airfind
1-2022 - 7-2024
Founder
MACF1TNESS
6-2021 - 5-2024
Director of Customer Onboarding
diDNA - The Enterprise Ad Management Platform
11-2019 - 2-2024
Personal Trainer
Retro Fitness
In the press

Media appearances

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Education
2014 - 2015
Master of Business Administration
St. Thomas University
2010 - 2014
Bachelor of Science
Misericordia University
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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