Michael Fisch in

Michael Fisch

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Co-Founder at Samplii
📍 New York City Metropolitan Area, United States

Michael is a Co-Founder of Samplii, a platform for the alcohol industry, and Principal at The Fisch Group, where he provides fractional CFO services. A Certified Public Accountant with an MBA from The Wharton School, he specializes in streamlining finance operations and leveraging technology to create value for growing businesses.

Outside of his entrepreneurial ventures, Michael is actively involved in his community. He serves on the boards of the UJAs Young Wine & Spirits Committee and the Associate Board of Ambassadors for Morristown Memorial Hospital, demonstrating a commitment to both his industry and local causes.

In 2024, Michael was named to the Beverage Information Groups "40 Under 40" list.

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Experience
10 Years
Current Role
Co-Founder
Job Level
Leadership
Location
New York City Metropolitan Area, United States
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Michael cares about

Beverage Industry Tech
As Co-Founder of Samplii, he is building a platform to solve logistical challenges for alcohol suppliers, distributors, and retailers, particularly for in-store sampling events.
Financial Process Improvement
His work with The Fisch Group focuses on improving efficiency and driving cost savings for businesses through enhanced financial and accounting systems.
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Career

Work history

4-2026
Co-Founder
Samplii
3-2024
Chief Financial Officer
Piermont Brands
1-2023
Principal
The Fisch Group
1-2023
Chief Financial Officer
Gary's Wine & Marketplace
5-2020 - 12-2022
Director
Gary's Wine & Marketplace
In the press

Media appearances

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Education
2018 - 2020
Master of Business Administration - MBA
The Wharton School
2011 - 2015
Bachelor’s Degree
Washington University in St. Louis
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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