Michael Lynden-Bell in

Michael Lynden-Bell

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Co-Founder and Co-CEO at Vio Travel
📍 Sydney, New South Wales, Australia

Michael Lynden-Bell is the Co-Founder and Co-CEO of Vio Travel, with over 30 years of leadership in the travel industry. His expertise is in the Asia-Pacific and Middle East markets, focusing on blending technology with human expertise to create unique travel itineraries. His career began with a 14-year tenure at Lonely Planet.

Based in Sydney, Australia, Michael is passionate about responsible and sustainable tourism. He spent seven years living and working in Thailand with his family, which solidified his love for exploring lesser-known destinations and supporting local communities through travel. He specializes in creating tailor-made trips for families and special interest groups.

His career in travel started at Lonely Planet, where he learned the art of exploring off the beaten path.

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Experience
30 Years
Current Role
Co-Founder and Co-CEO
Job Level
Leadership
Location
Sydney, New South Wales, Australia
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Michael cares about

Sustainable Tourism
He is passionate about responsible travel that positively impacts local communities and businesses, a core philosophy of his company, Vio Travel.
Travel Technology
Focuses on leveraging automation to handle routine booking tasks, freeing up human experts to craft complex, personalized itineraries and add value.
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Career

Work history

11-2019
Co-Founder and Co-CEO
Vio Travel
4-2018 - 12-2019
Regional Director Sales & Sourcing - Ancillary Products - Asia, Pacific, Middle East, Africa
Hotelbeds Group
7-2015 - 4-2018
Area Sourcing Manager - Destination Services - Asia Pacific, Middle East, Africa
GTA
5-2010 - 6-2015
General Manager - Thailand office
Exo Travel (Formally Exotissimo Travel)
6-2008 - 5-2010
General Sales Manager
Exo Travel (Formally Exotissimo Travel)
In the press

Media appearances

Vio Travel could automate 99% of bookings. Its CEOs explain why they won’t. Featured in WebinTravel
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Education

Michael has no verified education history

Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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