Mohd Owais Safdar in

Mohd Owais Safdar

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Head of Marketing at Incor Group
📍 Hyderabad, Telangana, India

Mohd Owais Safdar is a seasoned marketing leader with over 12 years of experience in Growth and MarTech, currently serving as the Head of Marketing at Incor Group. He specializes in driving growth and digital transformation for consumer-tech brands. Colleagues describe him as a passionate, confident, and determined professional, backed by an MBA and a post-graduate certificate from MICA.

His interests suggest a strong appreciation for the strategies of major consumer brands, including PepsiCo, Nestlé, and The Coca-Cola Company. This aligns with his professional passion for creating and scaling communication strategies that resonate with customers and build brand loyalty across various channels.

Unique fact: He received a credit for his contribution to an award-finalist short film based on the work of acclaimed writer Saadat Hasan Manto.

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Experience
11 Years
Current Role
Head of Marketing
Job Level
Mid-senior
Location
Hyderabad, Telangana, India
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Mohd cares about

Real Estate Innovation
He recently joined Incor Group, a company he describes as "redefining real estate with innovation, global perspectives, and a tech-first approach. "
Growth & MarTech
This is his core specialty, with over 12 years of experience leading growth strategy, digital transformation, and customer lifecycle management.
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Career

Work history

1-2025
Head of Marketing
Incor Group
7-2024 - 2-2025
Assistant Vice President Marketing
Assetmonk
3-2021 - 6-2024
Senior Manager - Growth & Marketing
Assetmonk
3-2018 - 3-2021
Lead - Marketing & Digital Growth
CARE Hospitals, Quality CARE India Limited
4-2017 - 3-2018
Assistant Manager - Marketing
Columbia Asia Hospitals Pvt. Ltd.
In the press

Media appearances

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Education
2017 - 2018
Post Graduation
MICA | The School of Ideas
2012 - 2014
Master of Business Administration (M.B.A.)
Aligarh Muslim University
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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