Monalisa Sarkar in

Monalisa Sarkar

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Senior Performance Marketing Manager at Taxfix
📍 Berlin, Berlin, Germany

Monalisa is a Senior Performance Marketing Manager at Taxfix, leveraging a unique background in Computer Science, an MBA from IIT Kharagpur, and an MSc in Marketing. She has a demonstrated history of leading creative strategy and scaling campaigns across global markets for companies like HelloFresh. Colleagues describe her as creative, diligent, and thorough.

Outside of her core role, Monalisa is passionate about the social impact of technology, showing public support for fertility benefits in the workplace. She also gives back to her academic community, participating as a panelist in the admission process for her alma mater and sharing her career experiences with prospective students.

She was a featured speaker at the Meta Performance Marketing Summit in Munich, where she discussed her experience with Reels in performance campaigns.

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Experience
8 Years
Current Role
Senior Performance Marketing Manager
Job Level
Middle
Location
Berlin, Berlin, Germany
Personality Overview

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Communication Style
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Priorities

Topics Monalisa cares about

Performance Marketing
Manages full-funnel performance campaigns across platforms like Meta and TikTok, focusing on scaling website and app conversions for global markets.
Creative Ad Strategy
Leads creative strategy and analysis for performance campaigns. She has spoken publicly at Meta's summit on the topic of leveraging Reels for performance.
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Career

Work history

8-2024
Senior Performance Marketing Manager
Taxfix
1-2022 - 8-2024
Performance marketing
HelloFresh
1-2021 - 12-2021
Jr. Paid Social Manager
HelloFresh
7-2020 - 12-2020
Performance Marketing Intern
OVIAVO
4-2020 - 6-2020
Social Media Marketing Intern
Flinkhub
In the press

Media appearances

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Education
2019 - 2020
MSc. Marketing & Digital Media
ESCP Business School
2014 - 2016
Master of Business Administration (MBA)
IIT Kharagpur - Vinod Gupta School of Management
2009 - 2013
Bachelor of Technology (B.Tech.)
I.E.R.T. Allahabad
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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