Moussa Beidas in

Moussa Beidas

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Partner at PwC Middle East
📍 Dubai, United Arab Emirates

Moussa Beidas is a Partner and AI Lead at PwC Middle East, specializing in driving AI-powered innovation and digital transformation for governments and major corporations. Educated at INSEAD and Lebanese American University, he is described by colleagues as a "cosmopolitan" and "super bright" leader who translates complex technology into business imperatives.

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Experience
16 Years
Current Role
Partner
Location
Dubai, United Arab Emirates
Personality Overview

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Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Moussa cares about

Enterprise AI Adoption
Focuses on bridging the gap between AI strategy and P&L impact, ensuring AI is embedded into core operations for measurable results and resilience.
AI in Saudi Arabia
Frequently speaks on Saudi Arabia's advanced AI adoption and is focused on helping the Kingdom turn its strategic momentum into long-term, monetized value.
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Career

Work history

7-2023
Partner
PwC Middle East
11-2020 - 7-2023
Director
PwC Middle East
11-2018 - 11-2019
Lead Product Manager - Careem Pay (Acquired by Uber)
Careem
11-2017 - 6-2019
Advisor - Investor
amal
6-2015 - 8-2015
Freelance Design Consultant
Eight Inc.
In the press

Media appearances

PwC Middle East spotlights Saudi Arabia’s AI Potential at LEAP 2025. Featured in Sharikat Mubasher
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AI adoption reaches 91% in Mideast hospitality: PwC. Featured in TTN - Travel & Tourism News Middle East
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Education
2-2021 - 6-2021
Associate's degree
INSEAD
2002 - 2007
BS
Lebanese American University
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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