Mutya Briones in

Mutya Briones

Critic · DISC type C
Director of CRM & Lifecycle at Summer Fridays
📍 Los Angeles, California, United States

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Experience
6 Years
Current Role
Director of CRM & Lifecycle
Job Level
Mid-senior
Location
Los Angeles, California, United States
Personality Overview

How Mutya shows up

Negotiator
ROI Driven
Information Seeker

They prefer to do logical analysis and value evidence over emotions. It is very likely that they will negotiate pricing or other important terms. Unless the value is proven by data, they are unlikely to value fancy features.

Priorities

Topics Mutya cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

11-2025
Director of CRM & Lifecycle
Summer Fridays
7-2022 - 11-2025
Director of CRM & Data Analytics
MERIT
5-2021 - 7-2022
Director of CRM & Lifecycle Marketing
PROVEN Skincare
3-2020 - 5-2021
Email & CRM Manager
Tarte Cosmetics
10-2019 - 3-2020
Email Marketing Manager
Condé Nast
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
2008 - 2012
Bachelor of Arts (B.A.)
UCLA
2007 - 2007
Summer Sessions Program
University of California, Berkeley
Social presence
in
Behavioral profile

DISC profile (public)

C

Calculativeness (C)

Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.

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