Mutya Briones

Critic
DISC Type : C

Director of CRM & Lifecycle at Summer Fridays

Los Angeles, California, United States

Overview

Mutya has no verified overview

Personality Overview

Negotiator

ROI Driven

Information Seeker

They prefer to do logical analysis and value evidence over emotions.  It is very likely that they will negotiate pricing or other important terms. Unless the value is proven by data, they are unlikely to value fancy features.

Topics They Care About

Mutya has no verified topics they care about

Media Appearances

Mutya has no verified media appearances

Work History

11-2025
Director of CRM & Lifecycle at Summer Fridays
7-2022 - 11-2025
Director of CRM & Data Analytics at MERIT
5-2021 - 7-2022
Director of CRM & Lifecycle Marketing at PROVEN Skincare
3-2020 - 5-2021
Email & CRM Manager at Tarte Cosmetics
10-2019 - 3-2020
Email Marketing Manager at Condé Nast

Education

2008 - 2012
Bachelor of Arts (B.A.) from UCLA
2007 - 2007
Summer Sessions Program from University of California, Berkeley

More Information

Social Presence :

Prographics :

Exp : 6 Location : Los Angeles, California, United States Job Level : Mid-senior Designation : Director of CRM & Lifecycle at Summer Fridays
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Insights For Selling To Mutya

During A Call Or A Meeting

DO's

  • Be ready to answer many clarity-seeking questions and requests for information
  • Keep some extra margin while sharing pricing, they are likely to negotiate later
  • If you can, show them industry reports or analyst comments instead of sharing anecdotal stories

DONT's

  • Don't give superficial answers, they are easily rattled by them
  • Don’t try to give too many examples of other users, they like to make their own decisions
  • Avoid pushing them too much to involve other stakeholders unless it is critical

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Mutya is

  • Strong evidence of ROI, effective pricing, and proven data points matter the most to them.
  • Will you ever get a clear answer from Mutya

  • It is not very hard for them to say no if they are not convinced about the decision.

Insights For Deal Planning

    How fast (or slow) will Mutya move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Mutya take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Mutya

Personality Compatibility


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