Nicholas Beh in

Nicholas Beh

Supporter · DISC type s
Vice President, adidas Originals, Basketball & Partnerships at adidas
📍 Xuhui District, Shanghai, China

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Experience
14 Years
Current Role
Vice President, adidas Originals, Basketball & Partnerships
Job Level
Senior
Location
Xuhui District, Shanghai, China
Personality Overview

How Nicholas shows up

Calm
Thoughtful In Approach
Procedural

Their motivation stems from the impact that their decisions can have on the organization.
 They prefer to follow rules and procedures. They are unlikely to become strong champions as they don't prefer pushing other people.

Priorities

Topics Nicholas cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

8-2024
Vice President, adidas Originals, Basketball & Partnerships
adidas
3-2022 - 8-2024
Senior Director, adidas Basketball
adidas
4-2021 - 4-2022
Merchandizing Director (GCA), adidas Originals Footwear
adidas
10-2018 - 4-2021
Merchandizing Director (APAC), adidas Originals Hype & Partnerships
adidas
4-2017 - 10-2018
Senior Merchandizing Manager (SEAPAC), adidas Originals
adidas
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
2007 - 2010
Bachelor of Business Administration - BBA
Nanyang Business School
Social presence
in
Behavioral profile

DISC profile (public)

s

Steadiness (S)

Steadiness (S) reflects the degree to which a person is likely to focus on cooperation, support and taking everyone along. Those scoring high tend to be consistent and calm.

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