Nick Saia

Trailblazer
DISC Type : DI

Vice President, Global Sales Development at KnowBe4

Burlington, Massachusetts, United States

Overview

Nick Saia is the Vice President of Global Sales Development at KnowBe4, where he focuses on building and scaling international sales initiatives. With over 15 years of experience at companies like ServiceNow and Condeco, he specializes in creating robust outbound business models. Colleagues describe him as a dynamic, positive, and disciplined leader.

Outside of his primary role, Nick is a passionate public speaker, mentor, and coach. He has a strong interest in leadership and communication, which he cultivated as the President and Founder of a Toastmasters International chapter, a non-profit dedicated to developing these skills.

He once grew a global sales development team from just 3 individuals to 22 in only six months.

Personality Overview

Charismatic

Persuasive

Informal

They are charming and can persuade others to support their decisions.  They prefer to ensure that they are in control of the situation. They will bat for you if they come to believe in you.

Topics They Care About

Global SDR Programs
He specializes in creating and scaling global Sales Development Representative (SDR) teams from the ground up, a key achievement at Condeco and ServiceNow.
Public Speaking
He identifies as a "Passionate Public Speaker" and reinforced this by founding a local chapter of Toastmasters International to teach communication and leadership skills.
Cybersecurity Culture
As a leader at KnowBe4, he promotes awareness around cybersecurity threats and AI-driven defense solutions to help employees make smarter security decisions.

Media Appearances

Nick has no verified media appearances

Work History

2-2024
Vice President, Global Sales Development at KnowBe4
7-2022 - 6-2023
Vice President, Global Sales Development at Thought Industries
6-2021 - 7-2022
Vice President, Global Sales Development at Condeco
5-2018 - 5-2021
President/Founder at Toastmasters International
1-2018 - 5-2021
Senior Manager, Global Sales Development at ServiceNow

Education

1994 - 1999
Business Management/Marketing from Northeastern University

More Information

Social Presence :

Prographics :

Exp : 7 Location : Burlington, Massachusetts, United States Job Level : Senior Designation : Vice President, Global Sales Development at KnowBe4
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Insights For Selling To Nick

During A Call Or A Meeting

DO's

  • Showcase existing customers and use case-studies to grab their attention
  • Use phrases like ‘your decision will’, ‘you will impact’ etc.
  • Display high self-confidence and expect them to have a strong personality.

DONT's

  • Avoid unnecessary negativity or slowness
  • Do not look like someone who doesn’t know what they are talking about
  • Don’t force involvement of other stakeholders unless it is critical

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Nick is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Nick

  • If they are not convinced, they will say no though in a friendly way.

Insights For Deal Planning

    How fast (or slow) will Nick move?

  • They can make decisions quickly if they develop trust in you and conviction in the product.
  • Can Nick take some risk or not?

  • If necessary, they will be ready to take risks.

You And Nick

Personality Compatibility


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