Nikki Alvey
Login to view DISC.Nikki is a seasoned and accredited PR professional with over 20 years of experience and is the Owner and Director of Media Hound PR. She specializes in B2B storytelling, helping technology, e-commerce, and retail businesses secure high-profile media coverage. Nikki earned a 2: 1 degree from the University of Wolverhampton.
Outside of her direct client work, Nikki shows an interest in diverse industries by attending events like New Scientist Live and Brand Licensing Europe. A journalist who worked with her noted she has children, and observed how they leverage modern AI tools for their education, a capability she wishes she had.
She believes that media pitching is a craft and is a vocal opponent of the impersonal "spray and pray" model of public relations.
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