Noel Moffatt in

Noel Moffatt

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SEO Director | Transparent Labs at Nutra Holdings
📍 Canada

Noel is a talented SEO Strategist at Backlight, focused on increasing organic traffic and conversions. He leverages deep expertise in keyword performance and has a background in managing high-spend PPC campaigns. People who have worked with him describe him as an "extremely talented SEO Strategist" and an "SEO wizard".

Outside of his marketing career, Noel has a significant background in high-level sports. He was a professional basketball player for the St. Johns Edge of the NBLC, having also been drafted by the Windsor Express. He played his collegiate career with the Memorial Seahawks in Newfoundland.

Unique fact: Noel successfully transitioned from being a professional basketball player, where he led the nation in defensive rebounds, to a career in SEO.

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Experience
10 Years
Current Role
SEO Director | Transparent Labs
Job Level
Mid-senior
Location
Canada
Personality Overview

How Noel shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Noel cares about

AI in SEO
He frequently attends conferences like MozCon and INBOUND to learn about the future of SEO and how AI will continue to disrupt the search industry.
Organic Growth
His primary professional focus is on monitoring keyword performance and implementing strategies to increase organic traffic and conversions for his company.
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Career

Work history

1-2024
SEO Director | Transparent Labs
Nutra Holdings
1-2022 - 10-2023
SEO Strategist, Backlight Streaming
Backlight
9-2021 - 12-2022
Search Engine Optimization Specialist
Backlight
4-2019 - 9-2021
Search Engine Optimization Specialist
Celtx
7-2018 - 2-2019
Campaign Manager - Digital Marketing Specialist
Perk.com Canada
In the press

Media appearances

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Education
2011 - 2016
Bachelor of Commerce (B.Com.)
Memorial University, Newfoundland and Labrador
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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Cohesity
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