Paula Baldwin in

Paula Baldwin

Evaluator · DISC type Dsc
Director of Brand Partnerships at Canela Media
📍 Carlsbad, California, United States

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Experience
20 Years
Current Role
Director of Brand Partnerships
Job Level
Mid-senior
Location
Carlsbad, California, United States
Personality Overview

How Paula shows up

Thorough Evaluator
Fast But Analytical
Quality Focused

They are not very likely to become strong advocates of your product or service They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical They focus on the results, but can still be quite procedural and analytical about how to get there

Priorities

Topics Paula cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

1-2022
Director of Brand Partnerships
Canela Media
1-2010 - 1-2022
Marketing Director
Entravision
2008 - 2010
Marketing and Web Manager
Entravision
2003 - 2008
Marketing and Research Manager
Entravision
2014 - 2019
Marketing Consultant
Serestar Communications Corporation
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
Bachelor of Business Administration - BBA
University of San Diego
Social presence
in
Behavioral profile

DISC profile (public)

D

Dominance (D)

Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.

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