Paulo Samia in

Paulo Samia

Questioner · DISC type c
CEO at UOL
📍 São Paulo, São Paulo, Brazil

Paulo Samia is the CEO of UOL, focusing on digital transformation and revenue diversification. An alumnus of Columbia Business School and FGV, his background combines finance, media management, and strategic planning. Colleagues praise his technical knowledge, business acumen, and strong negotiating skills.

He recently spearheaded UOLs strategic entry into the Out of Home media market through a significant partnership and acquisition.

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Experience
27 Years
Current Role
CEO
Job Level
Leadership
Location
São Paulo, São Paulo, Brazil
Personality Overview

How Paulo shows up

Value Seeker
Systematic
Cautious & Analytical

They prefer to analyze every situation thoroughly.
 They are more likely than others to negotiate on pricing and terms. While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.

Priorities

Topics Paulo cares about

Media Diversification
He speaks publicly on diversifying revenue for media companies and recently led UOL's expansion into Out of Home media through an acquisition.
Strategic Growth
As CEO, he has focused on expansion, including the acquisition of a 29% stake in NEOOH to enter a new market segment for UOL.
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Career

Work history

8-2019
CEO
UOL
3-2018 - 8-2019
Chief Revenue Officer (CRO)
UOL
6-2016 - 3-2018
Strategic Planning and Business Intelligence Director
UOL
4-2016 - 6-2016
CFO
Zup Innovation
12-2012 - 4-2016
CFO
Imovelweb
In the press

Media appearances

Paulo Samia, CEO da UOL - Empresário Digital. Featured in Spotify (Empresário Digital)
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"Try fast and kill faster," CEO of Brazil's UOL on staying relevant, growing reach and revenues. Featured in WAN-IFRA
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Education
2006 - 2007
MBA
Columbia Business School
1996 - 1997
CEAG
FGV - Fundação Getulio Vargas
1991 - 1994
Major
FGV - Fundação Getulio Vargas
Social presence
in
Behavioral profile

DISC profile (public)

c

Calculativeness (C)

Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.

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