Peter Salling in

Peter Salling

Wildcard · DISC type ics
Chief Marketing Officer at Axlab
📍 Denmark

Peter Salling is a commercial leader with extensive experience driving marketing agendas in the international life science industry. As Chief Marketing Officer at Axlab, he focuses on revenue generation, digital marketing, and team performance. His background includes senior marketing roles at Radiometer, Permobil, and Natus Medical, and he holds a degree from Copenhagen Business School.

Peter has shown a commitment to social causes, notably supporting the Hear the World Foundation, an organization dedicated to helping disadvantaged people, particularly children, with hearing loss. He also values personal well-being and health, viewing a career break as a positive opportunity for professional and personal development.

He once served as a Global Marketing Director for a company that actively supports providing hearing aids to children in need.

Read the full overview →
Experience
21 Years
Current Role
Chief Marketing Officer
Job Level
Leadership
Location
Denmark
Personality Overview

How Peter shows up

Curious But Skeptical
Friendly But Slow
ROI Driven

They typically tend to be late adopters even when they seem friendly and excited about what you have to sell They are often friendly and nice, but can sometimes suprise you with their piercing questions They are unlikely to ever become strong champions even when the conversations are going well; you should focus on cultivating other champions

Priorities

Topics Peter cares about

Commercial Leadership
His career is defined by senior commercial marketing roles at several international life science companies, focusing on revenue, growth, and team leadership.
Life Science Marketing
Has deep expertise in the medical equipment and pathology sectors from his leadership roles at Axlab, Radiometer, Permobil, and Natus Medical.
+5 more topics Login to view topics
Career

Work history

11-2024
Chief Marketing Officer
Axlab
3-2024 - 10-2024
Layoff/position eliminated
Career Break
10-2021 - 2-2024
Senior Director, Marketing Communications & Digital Marketing
Radiometer
10-2019 - 9-2021
Senior Director, Downstream Marketing, EMEA business region
Permobil
5-2017 - 9-2019
Senior Director, Global Commercial Marketing
Natus Medical Incorporated
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
1996 - 2000
HD-U
Copenhagen Business School
Social presence
in
Behavioral profile

DISC profile (public)

i

Influence (I)

Influence (I) reflects the degree to which a person prefers to work by influencing or persuading others. Those scoring high tend to be people oriented, motivated by social recognition and building relationships.

More profiles

Discover additional public profiles from our index.

Unlock the full playbookSee exactly how to sell to Peter. Free, 10 seconds.