Pietro Pelizzari is an Italian doctor who became a direct-to-consumer operator, co-founding the 7-figure health and wellness brand ORBIS. He specializes in scaling DTC brands with European market insights and holds a degree from Università degli Studi di Milano-Bicocca. Colleagues describe him as strategic and enterprising.
Outside of work, Pietro is dedicated to discipline and maintaining a performance mindset, which he cultivates through rituals and the practice of karate. His interests also include high-performance automobiles like Porsche and the dynamics of buying and selling online businesses.
Unique fact: He successfully pivoted from a medical career to building a multi-million dollar supplement brand.
Read the full overview →Being observant comes to them naturally. They are heavily focused on quality and prefer doing things the right way, even if it takes time. The only way to convince them is by showing them examples and ample proof.
Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.
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