Prerona Basu in

Prerona Basu

Organizer · DISC type Sd
SalesRobot at Part-time
📍 Bengaluru, Karnataka, India

Prerona is a content marketing specialist who helps early-stage startups scale by creating high-conversion content. Her expertise lies in developing SEO-optimized blogs, and LinkedIn and email campaigns to generate qualified leads. A graduate of Jawaharlal Nehru University, she is described by others as a creative, quick learner and a "master of words".

Beyond her marketing career, Prerona has a demonstrated interest in Indias cultural heritage. She previously worked as a copyeditor for a project documenting the history of Indian cinema and has also written about the intricacies of Rajasthani paintings.

Unique fact: Prerona has authored a playbook on LinkedIn DM strategies, detailing how she helped a client book 19 sales calls in one week.

Read the full overview →
Experience
11 Years
Current Role
SalesRobot
Location
Bengaluru, Karnataka, India
Personality Overview

How Prerona shows up

Strong-minded
Slow Starter
Pleasant

They are very professional in their approach and can weigh multiple perspectives together. They exhibit a rare combination of being result-oriented but patient at the same time. Reading between the lines and seeing beyond your words comes naturally to them.

Priorities

Topics Prerona cares about

LinkedIn Lead Generation
Her professional focus is on creating LinkedIn and email campaigns to book sales calls. She has authored a playbook on effective DM strategies.
Content-Led Growth
Specializes in helping early-stage startups scale by creating bottom-of-the-funnel (BOFU) content and SEO-optimized blogs that resonate with customers.
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Career

Work history

SalesRobot
Part-time
6-2024 - 8-2024
Content Marketing Consultant
Pintel
12-2022 - 5-2024
Copywriter
KoinX
11-2018 - 12-2022
Creative Copywriter
Opus CDM
3-2019 - 6-2021
Copyeditor
Cinemaazi
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
7-2009 - 7-2011
Master's degree
Jawaharlal Nehru University
3-2006 - 3-2009
Bachelor of Arts - BA
St. Xavier's College (Autonomous), Kolkata
1994 - 2006
ISC
Our Lady Queen of the Mission School
Social presence
in
Behavioral profile

DISC profile (public)

S

Steadiness (S)

Steadiness (S) reflects the degree to which a person is likely to focus on cooperation, support and taking everyone along. Those scoring high tend to be consistent and calm.

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