Rachel Spencer is the Executive Vice President & Senior Strategist at AccessU, an agency focused on education marketing. With over 18 years at the agency, she specializes in strategic planning, public relations, and crisis communications. She holds a Bachelor of Arts in Sociology from Roanoke College and is described by colleagues as thorough and professional.
Rachel possesses a keen interest in societal behavior and understanding the motivations behind individual and group actions. She has a history of community involvement, including helping patients affected by Hurricane Katrina through the American Diabetes Association and is a member of the Leadership Roanoke Valley.
Interestingly, if she hadnt pursued a career in communications, she would have considered becoming a meteorologist, a passion partly inspired by the movie "Twister. "
Read the full overview →They are not always early adopters but can be pursuaded by leveraging strong relationships. Unlike C or D types, they are vocal with their opinions but not so much with their questions. They are really good at seeing what the long-term impacts of their decisions could be.
Influence (I) reflects the degree to which a person prefers to work by influencing or persuading others. Those scoring high tend to be people oriented, motivated by social recognition and building relationships.
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