Ralph "RJ Groove" Johnson
Login to view DISC.Ralph "RJ Groove" Johnson is the CEO and Founder of Plant Based Heat, a vegan comfort food restaurant in Memphis. He leverages over 20 years of experience as a radio personality and in media marketing to drive his brands expansion from a food truck to multiple brick-and-mortar locations. He studied Mass Communication at Oral Roberts University.
His entrepreneurial path began after a personal lifestyle change in March 2020 when he and his wife adopted a vegan diet. This transition inspired them to develop the recipes for their restaurant, filling a local market need and sharing their passion for plant-based food with the Memphis community.
After a successful two-decade career as a well-known radio personality, he pivoted entirely to launch his popular vegan restaurant chain.
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