Randel Flate in

Randel Flate

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Senior Director, Retail Sales and Store Operations at Vera Bradley
📍 New York, New York, United States

Randel is the Senior Director of Retail Sales and Store Operations at Vera Bradley, with an extensive background leading teams at Swarovski, American Eagle, and Express. Colleagues describe him as a passionate and results-driven leader. He holds a Bachelor of Science from Bucknell University.

During his first week at Vera Bradley, he had the opportunity to meet the brands iconic founders, Barbara Baekgaard and Patricia Miller.

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Experience
26 Years
Current Role
Senior Director, Retail Sales and Store Operations
Job Level
Senior
Location
New York, New York, United States
Personality Overview

How Randel shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Randel cares about

Talent Development
He focuses on building strategies around talent and is recognized for his ability to assess talent to ensure people are in the right roles.
Retail Operations
His role centers on retail sales and store operations, with a focus on preparing high-volume stores for key sales periods like Black Friday.
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Career

Work history

2-2026
Senior Director, Retail Sales and Store Operations
Vera Bradley
5-2024 - 3-2026
Director of National Retail Sales and Store Operations
Vera Bradley
2-2020 - 5-2024
District Manager and Head of Store Operations
SWAROVSKI
4-2018 - 1-2019
District Manager
AMERICAN EAGLE OUTFITTERS INC.
8-2015 - 4-2018
Regional Director
EXPRESS
In the press

Media appearances

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Education
Bachelor of Science (B.S.)
Bucknell University
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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