Raphael Duarte do Rego Casarin

Evaluator
DISC Type : DCS

Coordenador de E-commerce at Hypera

São Paulo, São Paulo, Brazil

Overview

Raphael is an operations and e-commerce manager with over 20 years of experience in the retail and consumer goods sectors, specializing in supply chain and digital transformation. Colleagues describe him as a proactive, dedicated, and highly competent leader. He holds a degree in Business Administration.

During the pandemic, he cultivated a passion for baking artisan bread, a hobby inspired by his grandparents. He pursued this interest seriously, even finding a mentor to learn the craft of traditional bread making and turning his hobby into a side business.

He was once interviewed on "Jornal Hoje, " a major national news program in Brazil, to discuss the challenges of unemployment.

Personality Overview

Quality Focused

Fast But Analytical

Hard To Convince

They focus on the results, but can still be quite procedural and analytical about how to get there  They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical They are not very likely to become strong advocates of your product or service

Topics They Care About

E-commerce Transformation
His career centers on transforming e-commerce and supply chain operations for major brands, focusing on digital growth, efficiency, and managing multiple sales channels.
Operational Efficiency
A core theme in his work is optimizing logistics and supply chain processes to reduce costs, improve performance, and align operations with strategic business goals.
AI in E-commerce
He actively follows industry trends, recently focusing on the application of AI to SEO to find new opportunities and innovate within the e-commerce space.

Media Appearances

Raphael has no verified media appearances

Work History

10-2022 - 8-2025
Coordenador de E-commerce at Hypera
3-2022 - 10-2022
Gestor de Logística e Compra at Stage Digital
1-2021 - 3-2022
Consultor de negócios sênior at Casarin - Consultoria Especializada em Varejo de Luxo e Moda
6-2019 - 9-2020
Gerente de Operações, Planejamento e E-commerce Sr at Kenner
9-2015 - 5-2019
Gerente de Logística e Suprimentos at Monte Carlo

Education

2005 - 2008
Administração Geral e de Empresas from Universidade Cruzeiro do Sul

More Information

Social Presence :

Prographics :

Exp : 9 Location : São Paulo, São Paulo, Brazil Job Level : N/A Designation : Coordenador de E-commerce at Hypera
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Insights For Selling To Raphael

During A Call Or A Meeting

DO's

  • Help them see both - the ‘big picture’ impact and the ROI of the investment
  • Showcase how you can impact results but also make sure that you share detailed information too
  • Help them weigh the risks by sharing objective proof points instead of anecdotes and examples

DONT's

  • Avoid self-deprecating references or general informality, it could decrease their trust in you
  • Avoid making strong statements, instead invite them to agree with you by asking them questions
  • Avoid inviting them for any social interactions until you have built some rapport with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Raphael is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Raphael

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Raphael move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Raphael take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Raphael

Personality Compatibility


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