Reese Lasher

Enigma
DISC Type : icd

Vice President, Brand at Playboy

Los Angeles, California, United States

Overview

Reese has no verified overview

Personality Overview

Persuasive & Assertive

Challenger

Fast Follower

They are generally strong communicators and are not easy to convince.  They can sound friendly and charming but can quickly change gears to become inquisitive and probing  They are likely to ask many questions and look heavily for supporting proof as well as information.

Topics They Care About

Reese has no verified topics they care about

Media Appearances

Reese has no verified media appearances

Work History

9-2025
Vice President, Brand at Playboy
9-2024 - 8-2025
Consultant at The Hollywood Roosevelt
12-2021 - 8-2024
Senior Director, Brand Marketing at PLBY Group, Inc.
6-2021 - 12-2021
Consultant at PLBY Group, Inc.
7-2012 - 1-2022
Founder/ Consultant at Lasher LLC

Education

2002 - 2006
Bachelor of Arts (B.A.) from University of Southern California

More Information

Social Presence :

Prographics :

Exp : 18 Location : Los Angeles, California, United States Job Level : Senior Designation : Vice President, Brand at Playboy
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Insights For Selling To Reese

During A Call Or A Meeting

DO's

  • Be prepared for a mix of questions and inquisitiveness, answer them in the tone in which they have been asked
  • Use a combination of data as well as stories for your pitch, a ppt might not be necessary
  • Use phrases like ‘clear evidence’, ‘data-based results’ etc.

DONT's

  • Don’t try to rush them into a decision, provide all necessary information first
  • Avoid making offhand commitments, understand the root of their concerns first
  • Don’t rely excessively on your relationship with them to win the deal even if you come to form one

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Reese is

  • Proven value, strong objective evidence are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Reese

  • They are practical and friendly, but can give a clear response with a little prodding

Insights For Deal Planning

    How fast (or slow) will Reese move?

  • They like to be detailed, so unless they develop strong conviction, they can take their time to arrive at decisions
  • Can Reese take some risk or not?

  • They evaluate their decisions systematically and do not take risks that often, unless you can get them to develop strong conviction

You And Reese

Personality Compatibility


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