Ricardo Salem in

Ricardo Salem

Critic · DISC type C
Founder & CEO at Flash Benefícios
📍 São Paulo, São Paulo, Brazil

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Experience
19 Years
Current Role
Founder & CEO
Job Level
Leadership
Location
São Paulo, São Paulo, Brazil
Personality Overview

How Ricardo shows up

Objective Thinker
Information Seeker
Precise

They like to do things independently and don’t look for support from others. It is very likely that they will negotiate pricing or other important terms. Unless the value is proven by data, they are unlikely to value fancy features.

Priorities

Topics Ricardo cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

9-2018
Founder & CEO
Flash Benefícios
7-2023
Member
Beacon Founders
5-2017 - 7-2018
Head of New Venture - Pulso
McKinsey & Company
10-2011 - 5-2017
Senior Engagement Manager
McKinsey & Company
8-2009 - 5-2011
Master in Business Administration
Haas School of Business
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
2009 - 2011
MBA
University of California, Berkeley, Haas School of Business
2001 - 2005
Engineering
Escola de Engenharia Mauá
1990 - 2000
High School
Colégio Santa Cruz
Social presence
in
Behavioral profile

DISC profile (public)

C

Calculativeness (C)

Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.

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