Richard Dutton CLMP in

Richard Dutton CLMP

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Managing Director at ELIAS Partnership
📍 London, England, United Kingdom

Richard Dutton is the Managing Director of ELIAS Partnership, a legal advisory firm specializing in data rights and regulation. A University of Cambridge graduate and Certified Loyalty Marketing Professional, he helps organizations navigate data complexities. Colleagues describe him as commercially astute, challenging, and supportive, often referencing his forward-thinking "Front Foot" approach.

His professional background includes driving social impact innovation through his work with commercial and non-profit organizations. This focus on creating sustainable social value and generating incremental income for charities highlights a commitment to collaborative, purpose-driven initiatives beyond pure commercial interests. Richard is also a Fellow of the Institute of Data and Marketing.

Unique fact: Richard is a member of the Board of Regents at The Loyalty Academy, underscoring his expertise at the intersection of marketing and data stewardship.

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Experience
29 Years
Current Role
Managing Director
Job Level
Mid-senior
Location
London, England, United Kingdom
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Richard cares about

Data Rights
His career is dedicated to helping organizations navigate and protect data rights, a central theme in his professional commentary and current role at ELIAS Partnership.
Loyalty Marketing
As a Certified Loyalty Marketing Professional (CLMP) and Board Member at The Loyalty Academy, he is a recognized expert on loyalty program strategy and data stewardship.
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Career

Work history

12-2017
Managing Director
ELIAS Partnership
3-2017 - 12-2020
Managing Director
Citizen Heart
4-2015
Board Member
The Loyalty Academy
12-2010 - 5-2016
Head of Commercial, Strategy and Partnerships
Charities Trust
9-2008 - 6-2014
Founder
DNA Rewards Limited
In the press

Media appearances

Richard Dutton – Loyalty Academy Profile. Featured in The Loyalty Academy
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Fox Ellis Sports Partners With ELIAS Partnership to Commercialize Athletes' Data Rights in the New Digital Sports Economy. Featured in Newswire
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Education
1979 - 1983
MA
University of Cambridge
Education details unavailable
Wrekin College
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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