Ritanshu Dokania in

Ritanshu Dokania

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Co-Founder at Trelium (YC F25)
📍 San Francisco Bay Area, United States

Ritanshu is a serial entrepreneur applying his experience from Googles Project Wing and Tesla to the promotional products industry. As Co-Founder of Trelium (YC F25), he develops AI solutions for branded merchandise companies. He holds both a BS and MS from UCLA and comes from a family with a 75-year legacy in wholesale business.

His background suggests a long-standing interest in debate and public speaking, having participated in Model UN during his school years. Public information from that time indicates he was more focused on academic competitions and quizzes than sports, showing a preference for intellectual pursuits.

Unique fact: Ritanshu grew up in a family that has been in the custom merchandise and wholesale business for over 75 years.

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Experience
5 Years
Current Role
Co-Founder
Job Level
Leadership
Location
San Francisco Bay Area, United States
Personality Overview

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Communication Style
Decision Approach
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Priorities

Topics Ritanshu cares about

AI for Merchandise
His current company, Trelium, builds AI sales and support agents specifically for the custom merchandise and printing industry. He frequently speaks on this topic at industry events.
B2B Entrepreneurship
He has founded multiple B2B SaaS platforms and successfully bootstrapped a previous venture to $45K in annual recurring revenue before co-founding his current YC-backed company.
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Career

Work history

7-2025
Co-Founder
Trelium (YC F25)
1-2023 - 1-2025
Founder
AffEasy
7-2022 - 6-2025
Senior Technical Program Manager
Google
7-2022 - 5-2025
Founder
RefCodes
12-2021 - 7-2022
Engineering Program Manager
Tesla
In the press

Media appearances

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Education
2019 - 2020
Master of Science - MS
UCLA
2013 - 2017
Bachelor of Science - BS
UCLA
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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