Rob Sullivan

Enthusiast
DISC Type : i

Account Executive at Sweep

New York, New York, United States

Overview

Rob is an accomplished sales professional, currently serving as an Account Executive at Sweep. He previously excelled at LeanData, where he was named the top Sales Development Representative in 2023, achieving 137% of his quota. He holds a degree in Sport & Entertainment Management from the University of South Carolina.

His background includes managing social media for major brands at FanDuel, including their primary sportsbook and casino accounts. This experience, combined with his specialized degree, indicates a strong personal and professional interest in the sports and entertainment industry and its intersection with digital media.

Unique fact: In 2023, Rob not only exceeded his sales quota every single month but also won the Presidents Club award for all four quarters.

Personality Overview

Amiable & Agreeable

Non-Confrontational

Optimistic

They are generally friendly, so be careful when relying on their word.  Unlike D or C types, they are convinced more by stories and testimonials. They are more about building relationships than just cutting deals.

Topics They Care About

Sales Excellence
Named LeanData's 'Top SDR' for 2023, made President's Club all four quarters, and was #1 in the organization with 137% quota attainment.
Sports Entertainment
Holds a degree in Sport & Entertainment Management and previously managed social media for sports betting giant FanDuel, indicating a passion for the industry.
Social Media Strategy
As a Senior Associate at FanDuel, he managed the Instagram, Twitter, Facebook, and TikTok accounts for their main sportsbook and casino brands.

Media Appearances

Rob has no verified media appearances

Work History

3-2025
Account Executive at Sweep
3-2024 - 3-2025
Account Manager at LeanData
1-2024 - 2-2024
Enterprise Sales Development Representative at LeanData
9-2022 - 1-2024
Sales Development Representative at LeanData
8-2022 - 9-2022
Social Media Senior Associate at FanDuel

Education

2014 - 2018
Sport & Entertainment Management from University of South Carolina

More Information

Social Presence :

Prographics :

Exp : 7 Location : New York, New York, United States Job Level : Middle Designation : Account Executive at Sweep
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Insights For Selling To Rob

During A Call Or A Meeting

DO's

  • Ask them how their day is going or exchange some other pleasantries
  • Invite them for a lunch or a drink/coffee
  • Speak from experience about success that the product has seen with other customers

DONT's

  • Don’t push them for a direct ‘no’, take lack of ‘yes’ as ‘no’ after some time
  • Avoid overloading them with too much information
  • Don’t be too formal with them, they trust informality more

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Rob is

  • Relationships and rapport matter to them, but so does the value of the product.
  • Will you ever get a clear answer from Rob

  • They will hardly ever say a direct no.

Insights For Deal Planning

    How fast (or slow) will Rob move?

  • Even when they are constantly engaged, they do not reach decisions quickly.
  • Can Rob take some risk or not?

  • If it seems really necessary, they can take small risks.

You And Rob

Personality Compatibility


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