Rodrigo Falcao in

Rodrigo Falcao

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The Goodyear Tire & Rubber Company at 12 yrs 3 mos
📍 São Paulo, São Paulo, Brazil

Rodrigo Falcão serves as the Product Manager for Passenger Tires at Goodyear Brasil, where he handles product marketing and brand communications. He has grown within the company from a marketing coordinator role, launching major campaigns and providing expert commentary on Goodyears product features and proper care.

He was a key marketing voice for a 60-day, Goodyear-sponsored 4x4 expedition across several South American countries to explore the historic "El Camino Inca. "

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Current Role
The Goodyear Tire & Rubber Company
Location
São Paulo, São Paulo, Brazil
Personality Overview

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Priorities

Topics Rodrigo cares about

Brand Storytelling
He was proud to be part of an "emotional and beautiful" campaign and was a key spokesperson for a multi-country 4x4 expedition sponsored by Goodyear.
Automotive Products
As Product Manager for Passenger Tires, he provides expert commentary on the technical aspects and proper care of tires, representing the brand publicly.
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Career

Work history

The Goodyear Tire & Rubber Company
12 yrs 3 mos
In the press

Media appearances

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Education
2017 - 2018
Master of Business Administration - MBA
FGV - Fundação Getulio Vargas
2011 - 2015
Bacharelado em Administração
ESPM Escola Superior de Propaganda e Marketing
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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