Ronnie Xue
Login to view DISC.Ronnie Xue is a global procurement director at IKEA, leading the marketing category with over 20 years of experience at multinational firms like SWAROVSKI and adidas. A graduate of Fudan University and BI Norwegian Business School, they specialize in indirect procurement, category management, and influencing senior stakeholders in transforming environments.
Ronnie has a keen interest in major global content producers like The Walt Disney Company and BBC Studios, suggesting a passion for powerful brand storytelling and creative media. They are focused on building and nurturing their procurement team, frequently posting about new roles and welcoming new members.
Unique Fact: Ronnie champions shifting procurements role from a simple savings approach to being a strategic brand business partner that drives value.
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