Roseanne Baxter

Energizer
DISC Type : I

Director of Service - Customer Resolution and Social Media at OVO

United Kingdom

Overview

Roseanne Baxter is a high-performing business leader and Director of Operations at OVO, specializing in customer resolution and social media. She excels at developing diverse teams, transforming strategic plans into workable solutions, and driving operational improvements. Roseanne holds certifications in Certified Agile Leadership (CAL-E & CAL-O).

As a trustee for The OVO Charitable Foundation, she applies her strategic and financial analysis skills to the non-profit sector. Roseanne values authenticity, encouraging people to be themselves, particularly within the corporate world, and champions the creation of positive, inclusive work environments.

After working for the same company (SSE/OVO) for 25 years, she reflected on how its a point of pride, not embarrassment.

Personality Overview

Believer

Imaginative

Relationship Oriented

Unlike C or D types, they are vocal with their opinions but not so much with their questions.  They are not always early adopters but can be pursuaded by leveraging strong relationships. They are really good at seeing what the long-term impacts of their decisions could be.

Topics They Care About

Building Great Cultures
Emphasizes creating positive work environments where people collaborate effectively and focuses on building strong leadership teams.
Customer-led Operations
Advocates for hardwiring customer-led thinking into operations, leveraging AI and maximizing customer insight beyond simple surveys.
Authenticity at Work
Shares reflections on the importance of being authentic in a corporate environment and not overthinking others' perceptions.

Media Appearances

A new trustee joins the Foundation!. Featured in OVO Foundation

See Now

Work History

8-2024
Director of Service - Customer Resolution and Social Media at OVO
3-2023
Trustee at THE OVO CHARITABLE FOUNDATION
10-2021 - 8-2024
Head of Customer Care at OVO
2-2021 - 10-2021
Head Of Customer Care SSE/OVO at OVO
5-2020 - 5-2021
Head Of Customer Homemoves and Welcome at SSE Energy Sevices

Education

1993 - 1997
Education details unavailable from Perth Grammar School

More Information

Social Presence :

Prographics :

Exp : 22 Location : United Kingdom Job Level : Mid-senior Designation : Director of Service - Customer Resolution and Social Media at OVO
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Insights For Selling To Roseanne

During A Call Or A Meeting

DO's

  • Invite them for a lunch or a drink/coffee
  • Use adjectives like ‘amazing’, ‘coolest’, ‘unbelievable’ etc.
  • Talk anecdotally about the customer experience that your product offers

DONT's

  • Don’t assume a yes just because they have not said no
  • Don’t push them to make a decision too fast, let them get comfortable first
  • Don’t be excessively objective, be a storyteller

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Roseanne is

  • Relationship and rapport can play an important role, sometimes more than the other factors.
  • Will you ever get a clear answer from Roseanne

  • They will probably never say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Roseanne move?

  • They are not the quickest decision makers, their friendly attitude could be misleading.
  • Can Roseanne take some risk or not?

  • They can take certain risks that are unlikely to have personal consequences.

You And Roseanne

Personality Compatibility


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