Ryan Hornaday

Energizer
DISC Type : I

Chief Financial Officer & Co-Owner at SweetWork

Greenfield, Indiana, United States

Overview

Ryan has no verified overview

Personality Overview

Enthusiastic

Big Picture Person

Imaginative

They are not always early adopters but can be pursuaded by leveraging strong relationships.  They are always positive and upbeat, so take their promises with a pinch of salt. They are friendly, approachable and love to make new connections.

Topics They Care About

Ryan has no verified topics they care about

Media Appearances

Ryan has no verified media appearances

Work History

3-2025
Chief Financial Officer & Co-Owner at SweetWork
1-2021 - 1-2023
Executive Vice President, CFO and Treasurer at Monument Circle Acquisition Corp
11-2019 - 11-2021
Executive Vice President, CFO and Treasurer at MediaCo Holding Inc.
8-2015
Executive Vice President, CFO and Treasurer at Emmis Corporation
12-2008 - 8-2015
SVP Finance, Treasurer at Emmis Corporation

Education

1992 - 1996
BS from Ball State University - Miller College of Business
1988 - 1992
Education details unavailable from Shenandoah High School

More Information

Social Presence :

Prographics :

Exp : 20 Location : Greenfield, Indiana, United States Job Level : Leadership Designation : Chief Financial Officer & Co-Owner at SweetWork
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Insights For Selling To Ryan

During A Call Or A Meeting

DO's

  • Talk about their team and how your product will help them do things better and easier
  • Invite them for a lunch or a drink/coffee
  • Speak enthusiastically with energy, maintain a clear and confident tone

DONT's

  • Avoid cutting into their flow
  • Avoid overloading them with too much detail
  • Don’t push them to make a decision too fast, let them get comfortable first

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ryan is

  • Relationship and rapport can play an important role, sometimes more than the other factors.
  • Will you ever get a clear answer from Ryan

  • They will probably never say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Ryan move?

  • They are not the quickest decision makers, their friendly attitude could be misleading.
  • Can Ryan take some risk or not?

  • They can accept limited risks, ones that they think will not impact them personally.

You And Ryan

Personality Compatibility


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