Saffana Monajed in

Saffana Monajed

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Founder | Copywriter and Comms Strategist at WhiteBoard Marketing Co.
📍 London Area, United Kingdom

Saffana Monajed is the Founder and Communications Strategist at WhiteBoard Marketing Co. , where she helps value-led teams improve their communication. With a background in data analysis and product marketing, she holds a Bachelor of Science from the University of Southampton and multiple data analysis certifications.

Outside of work, Saffana is a passionate advocate for community building and social justice. She co-founded Project Ribcage, an initiative to increase media representation for Muslim women. A keen long-distance runner, she has completed two marathons and is training for an ultramarathon.

She co-founded Project Ribcage to create the inspirational interviews she wished existed for her younger self to dream bigger.

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Experience
12 Years
Current Role
Founder | Copywriter and Comms Strategist
Job Level
Leadership
Location
London Area, United Kingdom
Personality Overview

How Saffana shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Saffana cares about

Purpose-Driven Comms
Focuses on helping value-led teams and charities communicate with clarity, honesty, and purpose to maximize their impact.
Data-Informed Strategy
Leverages her background in data analysis and as a self-described "math major" to inform marketing and communication strategies for clients.
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Career

Work history

5-2023
Founder | Copywriter and Comms Strategist
WhiteBoard Marketing Co.
3-2022 - 6-2023
Product Marketing Manager
Perlego
10-2016 - 6-2022
Co-Founder & Director
Project Ribcage
7-2018 - 3-2022
Senior Media Planner at OMG Unite
Omnicom Media Group
5-2016 - 4-2018
Accountability Analyst
Omnicom Media Group, UK
In the press

Media appearances

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Education
2022 - 2022
Persona Certified : Masters
Product Marketing Alliance
2011 - 2014
Bachelor of Science (BSc)
University of Southampton
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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