Samantha Vasknetz is the Vice President of Partnership and Experiences at SPORTFIVE, bringing over 13 years of expertise in the live events and brand experience sector. She specializes in crafting high-impact B2C and B2B campaigns and holds a Masters degree from the University of South Carolina.
Her passion lies in creating bespoke, world-class moments that connect with audiences and provide lasting value. She follows major brands in the sports and technology sectors, including Nike, ESPN, and World Wide Technology, indicating a deep interest in the intersection of sports and innovation.
Samantha thrives on designing and executing strategic sponsorship activations that deliver real business results for partners.
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