Samik Bose

Examiner
DISC Type : sc

Branding & Marketing Specialist at KogniVera

India

Overview

Samik Bose is a dynamic Branding and Marketing Specialist at KogniVera, blending creativity and strategy. His expertise spans copywriting, UX research, and social media management, with a background in Economics from Scottish Church College. Colleagues describe him as a positive team player with a strong grasp of content strategy.

Passionate about transforming ideas into impactful campaigns, Samik focuses on shaping compelling narratives that align with brand vision. He is intellectually curious, following publications like Harvard Business Review and Forbes to stay abreast of the latest business and marketing trends, which fuels his holistic approach to challenges.

He holds specialized certifications in Figma UI/UX Design and UX Writing, underscoring his commitment to enhancing user-centric communication.

Personality Overview

Tough To Convince

Late Adopter

Overcautious

They tend to have clarity about their needs and constraints, and are unlikely to over-promise.  They do not like taking risks at all and go for proven options in the end. The only way to convince them is by showing them examples and ample proof.

Topics They Care About

Holistic Brand Strategy
He has extensive experience developing and executing overall marketing strategies and creating compelling brand narratives across diverse digital platforms.
Content and Copywriting
His background includes roles focused on crafting, proofreading, and editing a wide range of content, from social media copy to technical pieces.
User Experience (UX)
He holds certifications in Figma UI/UX Design and UX Writing, indicating a strong interest in refining user-focused experiences and communication.

Media Appearances

Samik has no verified media appearances

Work History

12-2024
Branding & Marketing Specialist at KogniVera
1-2024 - 12-2024
Associate - Brand Marketing at Wissen Technology
10-2022 - 1-2024
Senior Digital Persona Specialist at 1729 Digital
6-2021 - 9-2022
Content Developer & Copywriter at SmartKonnects
7-2017 - 6-2021
Project Manager at SS Construction

Education

2014 - 2017
B.Sc. in Economics (Honours) from Scottish Church College
2012 - 2014
ISC from St. Xavier's Institution

More Information

Social Presence :

Prographics :

Exp : 8 Location : India Job Level : Junior Designation : Branding & Marketing Specialist at KogniVera
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Insights For Selling To Samik

During A Call Or A Meeting

DO's

  • First of all, focus on building their confidence by sharing examples, case studies etc.
  • Be firm in your communication and stay in control
  • Expect them to be vague in response to your questions, ask firmly and pointedly

DONT's

  • Don't be very accepting if that is your natural style, stay firm
  • Don't use phrases like 'do not worry', 'i promise' etc.
  • Avoid getting into storytelling mode, especially when they ask specific questions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Samik is

  • Proof of usage by others in the industry, case studies showing ROI are likely to work the best with them.
  • Will you ever get a clear answer from Samik

  • They don’t say no often, they push out the decisions or keep going around in circles.

Insights For Deal Planning

    How fast (or slow) will Samik move?

  • They are some of the slowest movers and take their time reaching decisions.
  • Can Samik take some risk or not?

  • They have very low acceptance of risk even if they do not say it directly.

You And Samik

Personality Compatibility


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