Sana Sajid in

Sana Sajid

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Co-Founder at The Taco People
📍 Dubai, United Arab Emirates

Sana Sajid is the Co-Founder of The Taco People, a Dubai-based firm specializing in fashion brand development for the Middle East market. With a Masters degree in Marketing, she helps brands with positioning and growth. People who have worked with her describe her as driven, supportive, and an enthusiastic leader.

As a serial entrepreneur, Sana has founded multiple distinct ventures, including a modern womenswear brand and a grill restaurant, reflecting her diverse passions. She is deeply invested in the stories behind new brands and often reflects on her own personal journey of growth and overcoming uncertainty in her career.

Unique fact: Beyond fashion development, Sana has founded two other businesses: a culturally-inspired clothing line and a restaurant.

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Experience
7 Years
Current Role
Co-Founder
Job Level
Leadership
Location
Dubai, United Arab Emirates
Personality Overview

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Communication Style
Decision Approach
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Priorities

Topics Sana cares about

Middle East Market Entry
Specializes in helping fashion brands expand into the Middle East, emphasizing that what works in other markets often fails there.
Brand Positioning
Believes brands fail not from bad products but from poor positioning and an inability to attract the right buyers and create demand.
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Career

Work history

9-2023
Co-Founder
The Taco People
5-2025
Founder
Lazeez Azeez Grills
2-2022 - 9-2023
Marketing Manager (B2B & B2C)
Si Fashion
8-2021 - 4-2022
Founder
Lalah
12-2020 - 1-2022
Marketing Manager
Falaknaz Sports Group
In the press

Media appearances

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Education
2015 - 2017
Master's degree
University of Gujrat
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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