Sandrine Durand
Commander · DISC type DWith over 30 years in media, Sandrine is the COO and Co-Founder of SoFAST, specializing in scaling businesses in the FAST, AVOD, and OTT streaming space. She drives global strategy and monetization, leveraging deep international experience from France, Israel, and the U. S. People familiar with her work describe her as tenacious, resourceful, and efficient.
Her career reflects a deep passion for cultural storytelling. Before her current focus on streaming technology, she founded and led ventures producing 4K and 3D-360 VR documentaries centered on archaeology, history, and global heritage sites, demonstrating a commitment to preserving and sharing unique historical narratives through innovative media formats.
She has spoken on expert panels about the future of TV distribution and FAST channels at major industry events like SPORTEL Monaco.
Read the full overview →How Sandrine shows up
More than the product, they care about the effectiveness of the product. They like to act fast and expect others to do the same. They like to be in a position where they can control the conversation and terms.
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Dominance (D)
Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.
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