Sara Sandgärds in

Sara Sandgärds

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Martech Lead at Clas Ohlson
📍 Helsinki, Uusimaa, Finland

Sara Sandgärds is a Martech Lead at Clas Ohlson, specializing in customer experience, marketing technology, and CRM strategies. She optimizes marketing stacks like CDPs and personalization, linking customer, tech, and commercial teams.

She holds a Master of Science from Hanken School of Economics and is interested in retail, e-commerce, and fintech. Sara also posts about job opportunities and industry events.

Sara previously served as a Country Manager, showcasing P&L responsibility and market entry expertise.

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Experience
8 Years
Current Role
Martech Lead
Job Level
Middle
Location
Helsinki, Uusimaa, Finland
Personality Overview

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Priorities

Topics Sara cares about

Marketing Technology
As Martech Lead at Clas Ohlson, she owns and optimizes the marketing technology stack including CDP, personalization, and marketing automation systems.
Customer Experience Transformation
Sara drives CX transformation at Clas Ohlson, aligning systems and processes to create scalable, data-driven customer journeys.
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Career

Work history

10-2024
Martech Lead
Clas Ohlson
1-2024
Process and Change Lead – Customer Experience & Fulfillment
Clas Ohlson
7-2022 - 10-2024
CRM manager
Clas Ohlson
10-2019 - 8-2020
CRM Marketing Specialist
Ferratum Group
11-2018 - 9-2019
Country Manager Finland
GLOSSYBOX
In the press

Media appearances

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Education
2014 - 2015
Master of Science (M.Sc.)
Hanken School of Economics
2011 - 2014
Bachelor of Science (B.Sc.)
Hanken School of Economics
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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