Sara Villarreal Ugarte in

Sara Villarreal Ugarte

Critic · DISC type C
Fundador (a) at Arpa Studio
📍 Santiago, Santiago Metropolitan Region, Chile

Sara Villarreal Ugarte is an architect and founder of Arpa Studio with 10 years of experience in project management and customer experience. A graduate of Universidad del Desarrollo, she specializes in process optimization and leading large teams to enhance the customer journey and foster high performance.

During her time at Colegio La Maisonnette, she demonstrated early leadership skills through her participation in the student council. Her professional interests extend to major e-commerce and retail companies like Mercado Libre and IKEA, reflecting her focus on the customer-facing aspects of business.

She recently spoke at the eCommerce Day Santiago event about the impact of artificial intelligence on customer loyalty and purchasing.

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Experience
10 Years
Current Role
Fundador (a)
Location
Santiago, Santiago Metropolitan Region, Chile
Personality Overview

How Sara shows up

Precise
Information Seeker
Negotiator

It is very likely that they will negotiate pricing or other important terms. They enjoy working alone and do not rely on others very often. Unless the value is proven by data, they are unlikely to value fancy features.

Priorities

Topics Sara cares about

Customer Experience
Her recent career has focused on improving the customer journey. She frequently posts about client satisfaction, loyalty, and delivering memorable experiences.
AI in eCommerce
As a speaker at eCommerce Day Santiago, she discussed leveraging AI to enhance customer loyalty and the overall purchasing process.
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Career

Work history

8-2025
Fundador (a)
Arpa Studio
11-2021 - 8-2025
Gerente de Experiencia Clientes
Kitchen Center
2-2021 - 11-2021
Jefe de Experiencia Clientes
Kitchen Center
6-2018 - 2-2021
Jefe de proyecto
URBEST - Urban Investment
4-2016 - 6-2018
Arquitecto Especificador
Kitchen Center SPA
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
2009 - 2015
Titulada de Arquitectura con Distinción Máxima
Universidad del Desarrollo
2018 - 2018
Diplomado en Gestión Inmobiliaria
Universidad de Chile
2000 - 2008
Enseñanza Básica y Media
Colegio La Maisonnette
Social presence
in
Behavioral profile

DISC profile (public)

C

Calculativeness (C)

Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.

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