Sarah Butterfass in

Sarah Butterfass

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Board Advisor at OnBoard Inc.
📍 Atlanta, Georgia, United States

Sarah Butterfass is a results-driven C-Suite leader serving as the Chief Product Officer at FanDuel and a Board Director at NETGEAR. With experience at Groupon and E*TRADE, she specializes in product-driven revenue growth and building high-performing teams in the eCommerce, gaming, and fintech sectors. She holds an MBA from Northwesterns Kellogg School.

Outside of her executive roles, Sarah is involved in community fundraising, having co-chaired a charity golf tournament for TechBridge. Her interests also include major consumer brands like The Walt Disney Company, reflecting a passion for exceptional customer experiences that extends beyond her professional life.

Sarah holds the unique position of being a Chief Product Officer at a major gaming company while simultaneously serving on the board and multiple committees of a public tech company, NETGEAR.

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Experience
26 Years
Current Role
Board Advisor
Location
Atlanta, Georgia, United States
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Sarah cares about

Customer Experience
Her career focus, from her headline to her former role as SVP & Head of Customer Experience at E*TRADE, is on creating experiences that customers love.
Product-Led Growth
As a multi-time Chief Product Officer for major digital brands like FanDuel and Groupon, this is central to her professional identity and track record of success.
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Career

Work history

2023
Board Advisor
OnBoard Inc.
2020 - 2024
Chief Product Officer
FanDuel
2020
Board Member
NETGEAR
2018 - 2020
Chief Product Officer
Groupon
2017 - 2018
Senior Vice President & Head of Customer Experience
E*TRADE
In the press

Media appearances

FanDuel Group Appoints Sarah Butterfass As Chief Product Officer. Featured in FanDuel Press Release
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Education
MBA
Northwestern University - Kellogg School of Management
BS
Northwestern University
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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