Scott K. in

Scott K.

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Senior Director - AI & Innovation at PVH Corp.
📍 New York, New York, United States

As Senior Director at PVH Corp., Scott K. leads AI and innovation for Calvin Klein and Tommy Hilfiger. An alumnus of Northumbria University, he specializes in translating emerging technologies like Generative AI, AR, and VR into scalable business opportunities for the fashion and luxury sectors.

He is known for spearheading major digital activations, including launching a branded island in the gaming platform Fortnite for Hugo Boss, which reached over 230 million monthly users.

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Experience
10 Years
Current Role
Senior Director - AI & Innovation
Job Level
Senior
Location
New York, New York, United States
Personality Overview

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Priorities

Topics Scott cares about

AI in Retail
He leads the AI and Innovation strategy for PVH's $9B+ portfolio, including a partnership with OpenAI, to drive ROI across the value chain.
Immersive Brand Experiences
Passionate about using AR, VR, and gaming to connect with consumers, evidenced by successful brand launches in Fortnite and with Google's AR Try-On features.
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Career

Work history

6-2026
Senior Director - AI & Innovation
PVH Corp.
9-2023 - 7-2026
Global Director - Digital Innovation & Beauty Tech (GenAI, AR, VR & more)
Coty
7-2021 - 9-2023
Senior Global Manager - Innovation, Beauty Tech & Web3
Coty
10-2019 - 6-2021
Global Product Manager - Tiffany & Co. Fragrances
Coty
5-2017 - 10-2019
Brand Manager - GUCCI Beauty UK & Ireland
Coty
In the press

Media appearances

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Education
9-2011 - 8-2015
Bachelor of Honours - BA
Northumbria University
2004 - 2011
3 A Levels (A*- B) and 10 GCSE's (A*- B)
The Ecclesbourne School
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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