Serena Holton in

Serena Holton

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Product Strategy, Manager at DoorDash
📍 United States

Serena Holton is a Product Strategy Manager at DoorDash, specializing in membership experience. Her career includes roles at Marriott and Capital One, focusing on data-driven loyalty strategy and customer analytics. She holds an MBA from Northwesterns Kellogg School of Management and is described by colleagues as thorough, intuitive, and empathetic.

Serenas academic interests include behavioral issues in marketing and management. She has also shown interest in major consulting firms like Accenture and Deloitte, indicating a passion for high-level business strategy and problem-solving outside of her direct roles.

Unique fact: During her undergraduate studies, she received Intermediate Honors, an award given to the top twenty percent of students.

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Experience
7 Years
Current Role
Product Strategy, Manager
Job Level
Middle
Location
United States
Personality Overview

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Priorities

Topics Serena cares about

Customer Loyalty Strategy
At Marriott, she championed data-driven strategy for the most loyal members, focusing on enhancing the overall member experience.
Data Storytelling
Her experience involves enabling speed from insight to execution through effective data storytelling and cross-functional partnership.
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Career

Work history

9-2025
Product Strategy, Manager
DoorDash
11-2023 - 8-2025
Senior Manager, Loyalty Operations Strategy | Member Experience
Marriott International
10-2022 - 11-2023
Manager, Customer Analytics & eCommerce Strategy
Tory Burch
7-2022 - 8-2022
Business Manager, Upmarket Card Customer Acquisitions
Capital One
7-2021 - 7-2022
Senior Business Analyst, Upmarket Card Customer Acquisitions
Capital One
In the press

Media appearances

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Education
Master of Business Administration - MBA
Northwestern University - Kellogg School of Management
Bachelor of Applied Science - BASc
University of Virginia
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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