Serena Read in

Serena Read

Harmonizer · DISC type IS
Cross-Cultural Communication & Project Management at Freelance
📍 United Kingdom

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Experience
20 Years
Current Role
Cross-Cultural Communication & Project Management
Location
United Kingdom
Personality Overview

How Serena shows up

People-Oriented
Risk-Averse
Friendly

Win-win scenarios can appeal strongly to them. Unlike D or C types, they are calm as well as friendly and can give the impression of being more receptive than they actually are. They are more likely to go for proven solutions.

Priorities

Topics Serena cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

2-2025
Cross-Cultural Communication & Project Management
Freelance
1-2024 - 1-2025
Communications Lead
Aster Group UK
2022 - 2023
Integrated PR, Events and Brand Communications Consultant
Freelance
2022 - 2022
Development and Communications Lead
Andover Trees United
2012 - 2021
Full-time parenting
Career Break
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
Bachelor of Arts - BA
London South Bank University
Social presence
in
Behavioral profile

DISC profile (public)

I

Influence (I)

Influence (I) reflects the degree to which a person prefers to work by influencing or persuading others. Those scoring high tend to be people oriented, motivated by social recognition and building relationships.

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