Shai Nicholas in

Shai Nicholas

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CRM Executive at The Dune Group
📍 United Kingdom

Shai is a creative and commercially-minded CRM Executive at The Dune Group, holding a First Class degree in Fashion Marketing from The University of Manchester. She specializes in multi-channel marketing, e-commerce, and content creation. Colleagues describe her as proactive, dedicated, efficient, and a reliable team member.

Outside of her professional life, Shai is passionate about the intersection of fashion, sport, and culture. She recently discovered a love for running and completed her first half-marathon. She also shows a keen interest in social causes, having developed a university project to combat fast-fashion.

An interesting fact about Shai is that she is a member of the high-IQ society, Mensa.

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Experience
5 Years
Current Role
CRM Executive
Job Level
Junior
Location
United Kingdom
Personality Overview

How Shai shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Shai cares about

Fashion Marketing
Her career is centered around fashion, with a First Class degree in the subject and a passion for connecting brands, talent, and culture.
Customer Engagement
As a CRM Executive, her role focuses on executing marketing campaigns and using customer insight to build relationships and drive engagement.
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Career

Work history

6-2025
CRM Executive
The Dune Group
5-2024 - 6-2025
CRM Assistant
The Dune Group
7-2023 - 5-2024
Human Resources Administrator
Life Works Community
1-2024 - 1-2024
Public Relations Intern
Good Culture
3-2022 - 6-2023
Marketing and E-commerce Intern
South Beach Official
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
9-2020 - 7-2024
Fashion Marketing BSc (Hons)
The University of Manchester
9-2018 - 7-2020
A-level
St John the Baptist School
9-2018 - 7-2020
A-level
St John the Baptist School
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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