Shannon Iverson in

Shannon Iverson

Login to view DISC.
Marketing Manager at Lighting Innovations
📍 Germantown, Wisconsin, United States

Shannon is a Marketing Manager for Lighting Innovations and SPI Lighting, focused on brand building and customer engagement. With a background combining Human Resources and Marketing from UW-Stout Polytechnic, she drives growth through data-driven insight, product launches, and digital strategy to elevate brand awareness and improve customer experiences.

Shannon is a committed lifelong learner, frequently completing courses on modern topics like artificial intelligence and advanced content marketing. Her interests include major brands known for their innovation and storytelling, such as Microsoft and The Walt Disney Company, reflecting her passion for creating meaningful connections.

She successfully transitioned from Human Resources to Marketing within the same company, using her unique perspective to enhance both internal and external communications.

Read the full overview →
Experience
11 Years
Current Role
Marketing Manager
Job Level
Middle
Location
Germantown, Wisconsin, United States
Personality Overview

How Shannon shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

Login to view personality overview.
Priorities

Topics Shannon cares about

AI in Marketing
Recently completed several courses on AI's application in business and content strategy, showing a keen interest in leveraging emerging technologies for marketing.
Content Strategy
Holds certifications in advanced and strategic content marketing and consistently takes courses on the topic, highlighting it as a core professional focus.
+4 more topics Login to view topics
Career

Work history

5-2026
Marketing Manager
Lighting Innovations
5-2026
Marketing Manager
SPI Lighting
1-2024 - 6-2026
Senior HR Generalist & Marketing Communications
SPI Lighting
3-2021 - 12-2023
Human Resources Generalist
SPI Lighting
1-2021 - 2-2021
Human Resources Coordinator / Talent Acquisition Specialist
Midwest Refrigerated Services
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
Bachelor of Science - BS
UW-Stout Polytechnic
Associate
Western Technical College - Company
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

Login to view DISC.

More profiles

Discover additional public profiles from our index.

Unlock the full playbookSee exactly how to sell to Shannon. Free, 10 seconds.