Sheelagh is a senior tourism marketing and sales executive specializing in destination marketing, strategy, and business development. A graduate of Rutgers University, she has driven growth for major brands like Go City®, the Empire State Building, and VisitBritain. Colleagues describe her as strategic, data-driven, and a passionate leader.
Outside of her executive roles, Sheelagh is deeply passionate about the evolution of travel. She is interested in the power of cultural exchange and storytelling, moving beyond simple sightseeing to explore the authentic narratives and experiences that make a destination unique.
She is a strong advocate for the travel industrys shift from "sightseeing to storytelling."
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