Sheila Buckley

Trailblazer
DISC Type : DI

Head of Customer Experience at ESB

Ireland

Overview

Sheila Buckley is the Head of Customer Experience at Electric Ireland, bringing over 15 years of digital expertise from the media, retail, and telecom sectors. She focuses on using data and customer insights to drive commercial decisions. Colleagues describe her as a talented, dedicated, and energetic leader with strong commercial acumen.

Sheila is deeply committed to improving the customer journey, earning a Customer Champion Leadership Award for her initiatives that positively impacted Net Promoter Scores. She also holds a Masters and a Postgraduate Diploma from the Irish Management Institute.

Personality Overview

Charismatic

Values Relationships

Achievement-Oriented

They are more likely to accept new and exciting technologies.  They will bat for you if they come to believe in you. They are charming and can persuade others to support their decisions.

Topics They Care About

Customer Experience
Her entire role is dedicated to driving customer excellence. She recently celebrated her team winning a CX Impact Award for their employee engagement program focused on customers.
Digital Strategy
Has an extensive background in managing digital marketing, social media strategy, and multi-million dollar PPC and SEO budgets in previous roles.
eCommerce Growth
Previously managed the P&L and global implementation of eCommerce platforms at major companies like Aer Rianta International and Independent News & Media.

Media Appearances

Sheila has no verified media appearances

Work History

1-2023
Head of Customer Experience at ESB
12-2017 - 1-2023
Digital Manager at ESB
12-2016 - 12-2017
Global Ecommerce Manager at Aer Rianta International
12-2015 - 12-2016
Online Product and Commercial Manager at Independent News & Media
12-2013 - 12-2015
eCommerce Marketing Manager at RTE Digital

Education

10-2021 - 6-2022
Postgraduate Diploma from Irish Management Institute
2015 - 2016
Masters from Irish Management Institute

More Information

Social Presence :

Prographics :

Exp : 13 Location : Ireland Job Level : Mid-senior Designation : Head of Customer Experience at ESB
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Insights For Selling To Sheila

During A Call Or A Meeting

DO's

  • Use phrases like ‘your decision will’, ‘you will impact’ etc.
  • Display high self-confidence and expect them to have a strong personality.
  • Build a trustworthy relationship while keeping the product center-stage

DONT's

  • Don’t hesitate from asking questions or pushing them, but take a friendly approach
  • Don’t force involvement of other stakeholders unless it is critical
  • Avoid unnecessary negativity or slowness

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Sheila is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Sheila

  • If they are not convinced, they will say no though in a friendly way.

Insights For Deal Planning

    How fast (or slow) will Sheila move?

  • They can make decisions quickly if they develop trust in you and conviction in the product.
  • Can Sheila take some risk or not?

  • If necessary, they will be ready to take risks.

You And Sheila

Personality Compatibility


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